"There are three ways to ultimate success:
The first way is to be kind.
The second way is to be kind.
The third way is to be kind.”
— Fred Rogers
Who
Kindness and connection matter at every age and in every setting, because they are skills we carry with us for life, shaping how we learn, work, and live together.
Schools and Education Settings
Elementary schools
Middle schools
High schools
Colleges and universities
Learning Beyond the Classroom
Homeschooling families
Alternative and hybrid learning programs
After school and youth programs
Communities and Workplaces
Adults in the workplace
Community groups and organizations
Why
Many students struggle to build friendships, be kind to themselves, and care for others.
Builds connection where it is missing
Helps students feel seen, included, and valued
Encourages positive peer relationships
Supports emotional well being
Promotes healthy self-talk and empathy
Reduces comparison, isolation, and negative interactions
Improves daily classroom dynamics
Encourages respectful communication
Helps prevent small issues from becoming bigger problems
Creates a safer learning environment
Strengthens trust between students
Helps classrooms feel calm, respectful, and supportive and ready to learn
How
Fits naturally into the school day without adding extra work for teachers.
Get started
Sign up or sponsor a school
Receive program materials and simple instructions
Begin any time during the school year
Easy to pair with SEL and other kindness programs
Starts with a simple kickoff
15 to 20 minutes needed
Works well in morning meetings or homeroom
No prep or planning required
Reinforced through daily moments
Lip balm prompts kind words
Stickers and posters keep the message visible
Students remind each other to “Put your kind lips on”
Supported throughout the year
Monthly videos are sent out for ease
Improved behavior creates more time for learning
Parent letters encourage conversation at home